Made for Every Kid Under the Sun

Everyday sun protection activewear with 72 years of family legacy

From 'Iolani Sportswear to Alikaleo Park

For over 70 years, our family has crafted apparel that celebrates Hawai'i spirit — from the classic 'Iolani Sportswear designs of the past to the vibrant, unisex collections of Alikaleo Park today.

'Iolani Sportswear Legacy (1953)
Alikaleo Park Today
  • Everyday Sun Protection

    Because outdoor play shouldn’t wait for beach days — built for daily adventure.

  • Colors for All Kids

    No boy’s section, no girl’s section — just a full rainbow for everyone.

  • Built to Last

    Oversized fits grow with your kid’s for 2+ years of comfortable wear.

Sitewide Birthday Sale 22% off everything!

Simple + Stylish

  • Tested by Real Kids

    Our sons Alika & Kaleo test everything for 6+ months — ensuring every piece is playground-approved.

  • Affordable Quality

    Designed to last, priced for real families who value both durability and comfort.

  • Unisex by Design

    Let kids choose their favorite colors — no labels, just self-expression.

  • Family Legacy

    72 years of Hawai'ian craftsmanship carried forward through generations.

Color Meets Comfort

Inspired by island life and endless sunshine, our clothes blend bold colors with unmatched comfort. Each piece is made for movement, laughter, and everyday adventures—so kids can play freely while looking effortlessly bright and stylish.

Shop the Collection

Loved by Kid's Trusted by Parents

  • My kid will only wear Alikaleo Park! The colors make her so happy, and the fabric is so soft.

    Sarah L., Honolulu

  • Finally—affordable clothes that actually last through beach trips and playground adventures!

    Noah D., Maui

  • The best part? No more fighting over 'boy' or 'girl' colors. Everyone just picks their favorite!

    Emily R., Oahu

  • We spend every weekend outdoors, and these clothes make it effortless. Sun-safe, comfy, and colorful—everything parents need!

    Jason M., Kauai

  • I love the heritage behind this brand. It feels like wearing a piece of Hawai'i story—with a modern twist.

    Leilani P., Hilo

Frequently Asked Questions

What makes Alikaleo Park different from other kid’s clothing brands?

Alikaleo Park combines 72 years of Hawaiian design heritage with modern, sun-safe activewear. Every piece is tested by real kids for comfort, durability, and fun.

Are your clothes suitable for everyday wear or just outdoor activities?

Our designs are made for both! Each item provides everyday sun protection while staying breathable, easy to clean, and stylish for school, play, or the beach.

Do you make products for adults too?

Alikaleo ParkŹ»s adult collection is coming soon! While we started as a kid’s brand, we will soon have our sun safe gear available in adult sizes — perfect for outdoor adventures for the whole family!

How should I care for my Alikaleo Park clothing?

Machine wash cold and tumble dry low. Our fabrics are built to last through every adventure — from the playground to the ocean.